BLAKE GENTRY

Organic Design made with 100% Recycled Pixels

Reclaimed Fashions

eCommerce
Database Migration


Open-source Magento eCommerce installation with product and customer migration. Customized theme and various MySQL / PHP enhancements.


Currently in development: shop.reclaimedfashions.com

Arkansas Art Trail

WordPress
Design & Development


Arkansas Art Trail is the beginning of a nation-wide hiking trail initiative centered around American art and local areas of inspiration. This launch coincides with the opening of Crystal Bridges Museum.


www.ArkansasArtTrail.com

St. Louis Tourism Bureau

User Interface Design
Art Direction


Get Around STL is the web-facing side of a city-wide initiative to drive tourism to specific corridors.

Coca-Cola

User Interface Design
Front-End Development


For Coca-Cola's digital asset management solution I provided all internal graphics and worked alongside both of their off-shore development firms.

Campaign Management System

User Interface Design
Usability


CMS designed to track campaign contributions and resource allocation. My role consisted of providing the initial design and graphic support as well as usability expertise.

Anheuser-Busch

Initial Concept & Execution
User Interface Design


A mobile app which scores draft pours based on beer and glass. Adding a game-like scoring and community around the already popular American beer.

Mini

Initial Concept & Execution
Marketing Strategy


Multiple concepts meant to provide a unique experience to Mini marketing. This included tilt-shift binoculars in NYC and Augmented Reality-supported test drives.

Coca-Cola

Creative Direction
Post-Production


Kinetic typography teaser trailers for international sales conferences. These are accompanied by two minute interactive versions complete with working beta sites.

Mini-Biography

From a very early age I was surrounded by all the art supplies and comic books a kid could want. I discovered the internet in the days of giant red buttons and animated gifs. From there I taught myself design and took various local workshops to hone my skills. This led to a formal education in film production and eventually the overtaking of Argentina.

Core Competency

During the daylight hours I concentrate my time on interactive design and front-end development. My main focus is always usability and with that, a minimalist approach. Functionality in design should always have a stark contrast. The area of interest should be easy to find and just as easy to understand. Throughout the years my curiousity has led me into experiential marketing.

Core Competency

Creative Direction & Project Management User Interface Design Conceptual / Experiential Marketing Front-End Development Usability (UX) Design Usability Front-End Development Front-End Development